Social Media
Social Media is an Intensive, meaning it happens in a short time span (1 day in NYC, or 2 days on Zoom). The course includes a mixture of lectures and exercises. It’s open to writers of any level. Farther down, you can view a syllabus for this course.
Social media is an essential tool for boosting the presence of individuals and businesses. Writers of all kinds use social media to attract an audience for their work. And businesses of all kinds use social media to increase awareness and sales. It’s not just a good way to stay in touch or waste time; it’s a necessary tool for success.
Social media, however, is an evolving form, changing monthly, and you must stay abreast of the latest developments. Here you will learn how to best utilize social media, as well as explore the major platforms—Facebook, Twitter, Instagram, TikTok, LinkedIn, YouTube.
Knowledge is power, and this course will show you how to unleash the enormous potential of social media.
A top line overview of the most popular social media platforms you need to know.
Debra Krassner
writer
Upcoming Classes
Syllabus
This course gives an overview of how writers and businesses can utilize social media. Course components:
Brief lectures
Writing exercises
Topics:
Landscape: Understanding the similarities and differences among the major social media platforms.
Audience: Tips for building an audience for your social media presence.
Promotion: Techniques for promoting yourself or your business, both directly and indirectly.
Note: Content may vary among individual classes.
